I have more than 25 years of expertise promoting and helping to build the reputation of technology businesses, often helping them to articulate how they can meet the needs of specific buyer decision-makers in specific markets.

Most of my focus today is on helping B2B Tech firms articulate the benefits of their products and services – helping them to communicate the benefits of the tech expertise they can bring to clients.

A good deal of this work is about articulating their market leadership and unique offering(s) by designing Thought Leadership-focused PR campaigns which deliver unique insights, premium content as well as regular newsworthy content.