CEOs…
Managing Directors…
Marketing Heads…

As we widened and deepened our offerings, our consultative-selling approach became increasingly important. But as our market knowledge increased, it made increasing sense to share our thinking with a larger audience as part of our PR efforts to build our brand awareness and reputation simultaneously.

This is where Miles Clayton came in to take the sweat out of the process of building brand authority by taking briefs from our key people, executing consumer and business market research and promoting the resulting findings; helping us to produce thought leadership articles and vlogs to communicate our views and insights more widely.

I’m absolutely positive that focusing on maintaining our profile executed by Miles over the years got us on more RFPs (Requests for Proposal) than would have been the case if we had not done this thought leadership work consistently and to a high quality.

Miles at Agility PR proved extremely helpful to NowBetNow at a stage when we were building awareness of our unique marketing tech capabilities and domain knowledge of the sportsbook and casino marketplaces and articulating what our brand of multi-channel personalisation of ads really meant for some of our early customers.

Press releases, profile pieces, award entries, case studies and other content produced by Miles all hit the mark time after time and generated a steady stream of useful media coverage. Great work.

Miles is clearly an expert in building focused thought leadership campaigns and content which speaks the language of the C-suite. His content provides heft for our business development team – helping them to engage those top decision-makers.

The Environmental reporting progress-focused study which Miles at Agility PR designed and executed for us has provided a strong thought leadership platform for Mobilityways. A good portion of the resulting coverage helped us reach key decision-makers and senior influencers within the sectors which we are currently targeting.

Miles helped us get our message out there while educating the market about the merits of networked key management versus traditional ‘peg in peg out’ key management. Miles gave us the depth to build campaigns with real substance and the contacts to break new ground.

Miles has made it his business to understand the market we serve. By so doing, we know that the content he creates for us helps us both encapsulate and then promote our unique capabilities, propositions and thought leadership to the people that matter in the retirement market. His insights-based, intelligence-led PR approach is all too rare in our experience.

I worked closely with Miles of Agility PR for 5 years to rapidly build profile and establish a thought leadership strategy (when I was at Axis Communications).

Miles creates great campaigns with high quality press releases, articles, case studies, market research reports, award entries, even video case studies and media briefings. All proved highly effective in getting our message out there, supported by the strong media relationships he fostered for us.

Agility PR proved to be the perfect partner for us as we executed on a vertical sector and business benefits-led comms strategy.